Award-Winning ShowSheen® Line Continues to Grow with the Introduction of Three New Products

The award-winning Absorbine® ShowSheen family of grooming products continues to grow with the introduction of new ShowSheen Detangler Gel, ShowSheen 2-in-1 Shampoo & Conditioner, and ShowSheen Stain Remover & Whitener. For over 30 years, ShowSheen has been the global leader in equine grooming and is known internationally as the standard of the industry. These three new items join the ShowSheen family which includes original ShowSheen Hair Polish & Detangler and the recently-introduced ShowSheen Finishing Mist.

New ShowSheen Detangler Gel is fortified with Vitamin E to condition, strengthen, and help repair damaged hair and volumizing moisturizers to keep hair healthy and tangle-free. It has a pleasant, clean scent and provides a high-gloss and silky finish that lasts for days. The unique infuser applicator allows for direct application of the concentrated gel to the areas that need attention, perfect to help remove burrs, tangles, and snarls in the hair. Consistent use of the exclusive formula leaves hair full, manageable, and shiny. Just like original ShowSheen, it can repel dirt and prevent static while leaving no greasy residue. ShowSheen Detangler Gel saves hours of grooming time. It’s great for your dogs, too.

ShowSheen 2-in-1 Shampoo & Conditioner contains Pro-Vitamins to nourish and strengthen the hair and special conditioners to moisturize and soften the hair, without stripping natural oils. The sulfate- and paraben-free pH balanced formula was developed specifically for the horse’s sensitive skin. ShowSheen 2-in-1 cleans and conditions the coat, mane, and tail in one easy step. It lathers quickly and rinses out easily.

The third product being introduced is ShowSheen Stain Remover & Whitener, a necessity for all horses, but especially for those with light or white coats. This fast-acting spot remover is enhanced with Oxi-EraserTM stain lifters for a color-safe, deep clean without bleach or harsh chemicals; white coats and markings will get their whitest. While powerful enough for the toughest stains, including manure, urine, and grass, ShowSheen Stain Remover & Whitener is gentle enough for regular use. The pH balanced formula includes panthenol, which is an emollient and moisturizer, to soothe the horse’s sensitive skin. Pro-Vitamins, green tea, and fruit extracts help support healthy hair.

Founded in 1892 by Wilbur Fenelon Young and his wife, Mary Ida, W. F. Young, Inc. has provided quality health care products to the equine industry for over a century. The natural herbal liniment they created, named Absorbine® Veterinary Liniment, helped relieve the strong muscle pain of their hard-working horses and continues to be the number-one selling horse liniment on the market worldwide. This inspired world-famous Absorbine Jr.® Pain Relief Liquid for humans, which is available internationally.

From its headquarters in East Longmeadow, Massachusetts, the company is committed to extending this heritage into the new century. Visit for more information. Also see us on Facebook and YouTube.